---
source_url: "https://www.semrush.com/free-tools/ai-search-visibility-checker/"
title: "Free AI Visibility Tool: Check Brand Visibility in AI Search"
mirrored_at: 2026-08-29T01:03:24.987Z
host: www.semrush.com
cited_in_42a: true
mirror_canonical: "https://index.42a.ai/www.semrush.com/free-tools/ai-search-visibility-checker/index"
---

> **Original source:** https://www.semrush.com/free-tools/ai-search-visibility-checker/

Monitor AI brand mentions by tracking where your brand appears, how prominently it appears, how it is described, and how those results change across AI platforms over time. Try using a tool like the [AI Visibility Toolkit](https://enterprise.semrush.com/?src=freetools).

Start with prompts related to your brand, products, services, category, and competitors. For each prompt, check whether your brand is mentioned, which competitors appear, and whether your brand appears before or after them.

Then review how AI platforms position your brand. Look at whether the answer describes your brand accurately, connects it to the right use cases, and includes the strengths or differentiators that matter to your customers.

You should also track sentiment. Note whether mentions are positive, neutral, negative, or mixed. Negative or unclear mentions may point to outdated information, weak positioning, or third-party sources that do not reflect your current offering.

Compare results across platforms. Your brand may appear often in ChatGPT but less often in Gemini, AI Mode, or AI Overviews. These differences can help you identify where your brand is visible, where competitors are stronger, and which topics need more support.