--- source_url: "https://www.apple.com/eg/newsroom/2026/03/introducing-apple-business/" title: Introducing Apple Business — a new all-in-one platform for businesses of all sizes - Apple (EG) mirrored_at: 2026-08-04T01:03:31.178Z host: www.apple.com cited_in_42a: true mirror_canonical: "https://index.42a.ai/www.apple.com/eg/newsroom/2026/03/introducing-apple-business/index" --- > **Original source:** https://www.apple.com/eg/newsroom/2026/03/introducing-apple-business/ opens in new window UPDATE 24 March 2026 Apple today announced Apple Business, a new all-in-one platform that includes key services companies need to effortlessly manage devices, equip team members with essential apps and tools, and get support from experts to run and grow efficiently and securely. Apple Business features built-in mobile device management, helping businesses easily configure employee groups, device settings, security, and apps with Blueprints to quickly get started. In addition, customers can now set up business email, calendar, and directory services with their own domain name for seamless and elevated communication and collaboration. And Apple Business can help millions of companies grow their reach and connect with local customers across Apple Maps, Mail, Wallet, Siri, and more. Apple Business will be available starting Tuesday, April 14, in more than 200 countries and regions.1 ## **Built-In Mobile Device Management** - **Managed Apple Accounts**: Company data remains secure while employee data remains private, with cryptographic separation of work and personal data on devices. Apple Business enables automated Managed Apple Account creation for new employees through integration with an identity service provider, including Google Workspace, Microsoft Entra ID, and more. - **Employee management**: Create user groups by function or team to assign apps and roles. Organizations can also create custom roles to manage access exactly the way they want. - **App distribution**: Easily acquire and distribute apps to employees and teams through the App Store. - **Admin API**: Simplify large deployments with API access to device, user, audit, and MDM service data. - [Blueprints are shown within Apple Business on Mac.](#gallery-bb54fc9a6fb4859cd81d8d5a77392dc9) - [The configurations screen is shown within Apple Business on Mac.](#gallery-b918f920b8265b12cc4075e5a327107a) ## **New Ways to Manage Productivity and Collaboration** ## **Brand and Location Features in One Convenient Place** - **Brand profiles**: Manage brand name, logo, and key details consistently across Apple Maps, Wallet, and other features and apps. - **Rich place cards**: Customize with photos, detailed location information, hours, and other useful details that display across Apple Maps, Safari, Spotlight, and more. - **Showcases and custom actions**: Highlight deals, special offers, new products, or seasonal items on place cards in Maps. Add custom actions like order or reserve to direct customers to a preferred website or app. - **Location insights**: Gain valuable insights into how customers discover and interact with businesses on Maps, including search, views, and taps on actions. - **Branded communications**: Display branding prominently in the Mail app and on iCloud Mail to increase awareness. Branding will display with tracked orders in Wallet for a more recognizable customer experience. - **Tap to Pay on iPhone**: Build trust by displaying a brand logo and name on the payment screen when accepting payments directly on iPhone. - [In the Apple Business platform on Mac, a screen showing a business’s location info is shown.](#gallery-9eb901b980ea37781557da37b8c3fe26) - [In the Apple Business platform on Mac, a screen showing a business’s location insights are shown.](#gallery-33926af0539d09aa6915365eb7444723) - Starting April 14, Apple Business will be available as a free service in the U.S. and 200+ countries and regions to new and existing users of Apple Business Connect, Apple Business Essentials, and Apple Business Manager. For more information, visit [business.apple.com/preview](https://business.apple.com/preview). - Apple Business Essentials, Apple Business Manager, and Apple Business Connect will no longer be available once Apple Business launches. Business Essentials customers will no longer be charged their monthly service fee for device management after April 14. Existing Business Connect data — including claimed locations, place card information, photos, organization information, account details, and more — will automatically migrate to Apple Business at launch. - The Apple Business companion app, along with email, calendar, and directory features, will require iOS 26, iPadOS 26, or macOS 26. - Text of this article - Images in this article 1. Apple Business is available globally; certain features may be available in select countries and regions. See [business.apple.com/preview](https://business.apple.com/preview) for more details. 2. Zero-touch deployment is available when devices are purchased through Apple or Apple Authorized Resellers. 3. Additional iCloud storage and AppleCare+ for Business are available as additional paid offerings.