--- source_url: "https://mlsgenie.com/?utm_source=openai" title: MLS Genie™ — All-in-One Real Estate Plugin for WordPress mirrored_at: 2026-08-17T03:02:22.566Z host: mlsgenie.com cited_in_42a: true mirror_canonical: "https://index.42a.ai/mlsgenie.com/index__q__utm_source_openai" --- > **Original source:** https://mlsgenie.com/?utm_source=openai Turning Chaos into Clarity ## One platform. Every tool you need. MLS Genie™ replaces your CRM, MLS import, social marketing, property intelligence, and more — in a single WordPress SaaS Plugin. Built for [solo agents](https://mlsgenie.com/solo-agents), growing teams, and independent [brokerages](https://mlsgenie.com/brokerages) alike. **Agents & teams** trust MLS Genie™ GenieCRM™ — Team Dashboard Active leads 248 12 this week Pipeline $4.2M 8% MoM Listings 37 MLS synced AS Alex S. Buyer inquiry · 2m ago Hot lead MJ Maria J. Follow-up scheduled · Today Warm DK David K. New MLS alert sent · 1h ago New The problem ## Every tool you add is another place a lead goes missing Most agents and teams run four or five disconnected subscriptions. The gaps between them are where follow-up dies. **CRM + MLS platform** — two separate logins, no shared data **Social marketing tool** — vendor-branded, not your brand **Commission software** — separate subscription, manual exports **Property intelligence** — another add-on, another password **Reviews & reputation** — a fifth vendor, none of it feeding the CRM ### MLS Genie™ replaces all of it One subscription. One login. Everything you need to prospect, transact, and grow — whether you're a solo agent or a 50-person team. GenieScout Engine MLS auto-import Full-stack CRM with pipeline management Social media marketing suite Property intelligence & comps Commission waterfall management Team chat, directory & account manager Platform modules ## Everything agents and teams run on Every module is purpose-built for residential real estate — not adapted from generic SaaS. [ ### GenieCRM™ Lead management, pipeline, tasks with two-way Google Calendar sync, drip campaigns, client alerts, and market reports — all in one place. No Zapier required. Core ](https://mlsgenie.com/genie-crm)[ ### GenieScout Engine Token-based MLS live search and import engine. Auto-normalizes addresses and APNs. Runs nightly without touching WordPress hooks. Also sold separately. MLS ](https://mlsgenie.com/starter)[ ### Property Intelligence™ AVM, ownership history, tax data, hazard risk, and property comps — deep property intelligence built into every listing. Intelligence ](https://mlsgenie.com/property-intelligence)[ ### GenieCMA™ Comparative market analysis and pre-listing package builder with AVM-backed comps, market history charts, and branded, client-ready CMA reports. Data ](https://mlsgenie.com/genie-cma)[ ### IDX Website A full MLS-powered home search website — map search, saved searches, lead capture — built and branded on the WordPress site you own. Website ](https://mlsgenie.com/idx-website)[ ### GenieSocial™ Professional social marketing under your brand. Schedule posts across platforms — no vendor names on any content, ever. Marketing ](https://mlsgenie.com/genie-social)[ ### Reputation Manager Every review in one inbox — stored locally so it opens instantly. Google and Facebook sync and respond natively with AI-drafted replies, the opt-in Auto-Responder answers new positive reviews and works through years of backlog at a human pace, and your other review sites are connected during onboarding. Reputation ](https://mlsgenie.com/review-management)[ ### GenieLayers™ Vector map boundary overlays — cities, neighborhoods, and custom market areas — rendered on every listing and area page. Maps ](https://mlsgenie.com/genie-layers)[ ### Commission Manager Four-table commission waterfall with split calculations, tiered rules, and per-agent dashboards. Perfect for teams and brokerages managing multiple agents. Operations ](https://mlsgenie.com/commission-manager)[ ### GenieAI™ An AI website assistant that answers buyer and seller questions, qualifies web leads, and escalates to your team — trained on your listings and market. AI ](https://mlsgenie.com/genie-ai)[ ### Team Chat Built-in messaging with @mentions, file sharing, and per-message controls — your whole team working in the same room, inside the platform. Team ](https://mlsgenie.com/team-chat)[ ### Exclusive Territory For Managed marketing clients — lock your ZIP codes so our team markets for no competing agent inside them. Priced per ZIP by market density. Territory ](https://mlsgenie.com/exclusive-territory)[ ### GeniePWA™ An installable, app-like mobile experience for your site — home screen icon, fast loads, and a native feel with no app store required. Mobile ](https://mlsgenie.com/genie-pwa)[ ### Market Data Library Live local market stats — median price, days on market, months of supply, and more — precomputed and served instantly from your site, right inside the page HTML. Built for Google and AI answer engines, with no loading spinners. SEO & AI ](https://mlsgenie.com/market-data)[ ### Built-in SEO & structured data Schema.org structured data on every listing and area page — RealEstateListing, collections, and breadcrumbs — plus intelligent meta titles and descriptions and instant search-engine indexing. The SEO architecture is part of the platform, not a bolted-on plugin. SEO ](https://mlsgenie.com/real-estate-seo)[ ### GenieProspect™ Automated seller prospecting — eleven scans from expired & cancelled, pre-foreclosure, probate, FSBO, vacant absentee, tax & lien, tired landlords, absentee, long-term, high equity, free & clear become leads automatically. Real skip-tracing built in appends owner cell phone and email in one click (~76% right-party contact, DNC-scrubbed). No exporting to a separate skip-trace tool. Seller Leads ](https://mlsgenie.com/genieprospect)[ ### Genie Tickets Support built into the CRM — open a ticket from Settings or just tell Ask Genie what's wrong, then track every reply right where you work. Support ](https://mlsgenie.com/genie-tickets)[ ### GenieText™ & Two-Way SMS Text codes and QR sign riders that capture drive-by buyers, plus two-way SMS with leads right from the CRM — every conversation on the lead's timeline. Texting ](https://mlsgenie.com/genie-text) Your client-facing website ## A full real estate website — on the site you already own MLS Genie™ turns your existing WordPress site into a complete real estate website. Install a Starter Kit, connect your MLS, and you have a branded, MLS-connected site converting visitors into leads. Pair it with [GeniePortal™](https://mlsgenie.com/genie-portal) to give every client their own personalized dashboard. Prefer it done for you? [Custom Website Builds](https://mlsgenie.com/custom-website-builds) are a separate one-time service, billed separately. IDX property search with draw-to-search Powerful MLS-connected search with map view, filters, and saved searches. Visitors can draw a polygon or circle directly on the map to search any custom boundary — no ZIP code needed, no login required. Property detail pages Every listing gets a rich detail page with photos, property data, neighborhood info, hazard risk scores, and a lead capture form. Agent & team profiles Dedicated pages for every agent on your team — with their listings, bio, contact form, and direct CRM integration. Fully custom branded Your logo, your colors, your domain. The public-facing site your clients visit is 100% your brand — GenieCRM powers the backend. Built on WordPress Your data. Your site. Always. No platform lock-in. Runs on the world's most widely supported CMS — your developer can work on it anytime. Mobile-first & PWA-ready Fully responsive on every device. Upgrade to GeniePWA and your clients can install it directly from their phone — no app store required. yourdomain.com Serving the Greater Metro Area Find Your Dream Home City, ZIP, neighborhood or address... Search Buy Rent New listings Open houses Featured listings View all → New $724,000 2847 Maple Ridge Dr 4 bd · 3 ba · 2,240 sqft Single familyGarage Open Sun $489,500 156 Clearwater Blvd 3 bd · 2 ba · 1,820 sqft TownhomePool $1,195,000 94 Summit View Ct 5 bd · 4 ba · 3,650 sqft LuxuryViews SR Sarah Reynolds Lead Agent · 14 years experience 142 Homes sold $94M Volume 4.9 Rating **Your site**You own it **Your domain**yourdomain.com What the platform gives you out of the box Starter Kit homepage layouts IDX property search & map Individual listing pages Agent & team profile pages Blog & market updates Buyer & seller resource pages Contact & lead capture forms Neighborhood & area pages Home valuation tool Google Analytics integration Schema & structured data SEO foundation built in + AI Chat (add-on available) GenieLayers™ ## Area overlay maps for every listing Boundary overlays are custom-coded and uploaded by your admin as packages. When a user selects a neighborhood, school district, or market area, the relevant overlay renders automatically — no user drawing required. Pre-built boundary overlay packages School district overlays Flood zone & hazard layers Satellite & street toggle Neighboring parcel data Starting at $195/mo GenieLayers™ — Map Overlays GenieLayers™ Layers School districts Flood zones Fire risk Parcels Load overlay Street Satellite Terrain 24 properties in view Team Chat — GenieCRM™ Online · 4 # team-general 4 online DR Marcus T.9:14 AM GenieScout Engine ran overnight — 47 new listings imported, 3 price changes. Check the @listings channel for details. MJ Maria J.9:22 AM The new Maple Ridge listing looks great. Already sent a client alert to 12 buyers. AM @team Quick heads up — I updated the commission split template for Q3. Check Settings → Commission for the new tiers. 9:45 AMYou Thanks @AM — saw it. Looks good for the new structure Message #team-general... ↑ Team Chat ## Your whole team, in the same room Built-in team messaging lives inside the CRM — no Slack, no external tools. Channels, DMs, @mentions, file attachments, and read receipts, all in one place. Team channels & direct messages @mentions with notifications File attachments & image preview Read receipts & typing indicators Account manager in every directory Pipeline ## Every lead, every stage, in one view A visual pipeline that shows exactly where every lead stands — from first contact to closed deal. Drag to move, click to edit, filter by agent or property type. Kanban & list view toggle Drag-and-drop stage management Agent assignment & filtering Automatic drip campaign triggers Pipeline value & close probability Pipeline — GenieCRM™ $4.2M total 48 Active leads $4.2M Pipeline value 7 Offers pending 3 Closed this month New 12 Alex Sterling Buyer · $650K–$800K MJ Today Rachel Nguyen Seller · 3br Westside AS 1d ago \+ Add lead Contacted 9 James Whitmore Buyer · $1.1M+ Hot DR 2d ago Liu & Chen Family Buyer · 4br Eastside MJ 3d ago Offer stage 7 Sarah Okonkwo Buyer · $724,000 offer Offer sent AS Today Mike & Tara Delgado Buyer · Counter received DR 1d ago Commission Manager Q2 2026 $186,400 Gross commission $94,200 Agent payouts $42,800 Brokerage net 8 Transactions Transaction Gross Agent split Broker fee Agent net 2847 Maple Ridge Dr Alex S. · Buyer side $21,720 70% $2,172 $13,032 94 Summit View Ct Maria J. · List side $35,850 75% $2,689 $24,249 156 Clearwater Blvd Marcus T. · Both sides $14,685 80% $1,469 $10,279 Q2 total $186,400 — $49,200 $94,200 Commission Manager ## Commission math that does itself A four-table commission waterfall handles splits, referral fees, broker deductions, and agent tiers automatically. No spreadsheets, no manual calculations, no disputes. Tiered split rules by agent & volume Referral fee & co-broke handling Per-transaction E&O & desk fees Agent dashboard with YTD earnings Export to CSV for payroll Market Reports ## Automated market reports your clients actually read Auto-generated reports pulled from live MLS data — sent on schedule or on demand. Branded as yours, with local stats, trend charts, and a personal message from their agent. Scheduled monthly & quarterly sends Live MLS data — always current Per-neighborhood & ZIP breakdown Days on market, median price, inventory Branded with your logo & agent photo Market Reports — April 2026 Auto-generated $847K Median sale price ↑ 6.2% 18 Avg. days on market ↓ 4 days 94 Homes sold ↑ 12% 1.4 Months inventory \= flat Median sale price — 6 months Nov Dec Jan Feb Mar Apr $900K $850K $800K $750K By neighborhood Oak Valley $924K Clearwater $781K Summit View $695K How we stack up ## MLS Genie™ vs the competition See exactly how MLS Genie™ compares to the three most widely used platforms in the industry. Feature MLS Genie™By tier BoldTrailformerly kvCORE BoomTownInside Real Estate Follow Up BossZillow-owned Pricing & platform Agent Starting price $495/moIDX search, MLS import and CRM — no separate website vendor Quote only Quote only $69/user/moCRM only — no IDX website; calling billed separately Team Starting Price $1,695/mo Quote only Quote only $499/mo (10 users) Per-seat fees 15 agents incl., then $99/mo per additional agent Per user WordPress-native — your data and site are always yours (plugin + page builder licenses require active subscription) Your data is yours — full export, no lock-in Your brand on the public site CRM & lead management Lead management & pipeline Drip campaigns Client alerts Lead scoring Partial CINC lead forwarding — run both CRMs during migration Zapier only Zapier only Lead sharing between agents Branded lead site invites + activity tracking Partial Partial Webhooks & real-time API Enterprise only Enterprise only API only AI & automation AI public website chat + lead capture Agent: add-on Agent Pro+ Add-on Add-on AI back-end CRM Help Chat Partial AI auto-responses to reviews Agent: add-on Agent Pro+ Add-on Off-market monitor — automated daily scan Voice Search Unique to MLS Genie™ MLS & listings Native MLS / IDX integration 3rd-party only GenieScout Engine nightly auto-import Multi-AOR listing deduplication [ⓘ](https://mlsgenie.com/starter#dedup "The same home listed in multiple MLS regions shows three times on most IDX sites. GenieScout Engine collapses cross-MLS duplicates into one property. Click to learn more.") Listing normalization engine Area renaming & merging Price cut & new listing auto-badges MLS-driven property history sync Partial Partial Market reports Property intelligence & SEO AVM & property intelligence data Agent: add-on Agent Pro+ Partial GenieCMA™ pre-listing package builder Basic Basic Hazard & risk data Area overlay maps (GenieLayers™) Agent: add-on Agent Pro+ Basic Basic Schema.org SEO — auto-injected from MLS data Address validation — verified against county records Unique to MLS Genie™ WCAG 2.1 AA accessible by default Unique to MLS Genie™ Marketing & social Social media posting Agent: add-on Agent Pro+ Add-on Reputation Manager — review inbox, AI replies & Auto-Responder Agent: add-on Agent Pro+ Local SEO tools Add-on Add-on Brokerage operations Commission management Brokermint add-on Team chat (built-in, no Slack needed) Named account manager Enterprise only Enterprise only User impersonation (admin) Progressive Web App (PWA) Mobile app Mobile app Mobile app Page builder compatible — Beaver Builder, Elementor & others Unique to MLS Genie™ Included  ·  Partial / Add-on  ·  Not available  ·  Quote only = no published pricing, demo required  ·  Competitor data based on publicly available information, 2026. How it works ## Up and running in days, not months Your dedicated account manager handles every step of setup — you stay focused on your business. 1 ### Book your onboarding call If you’d like us to build it, an optional one-time setup session covers your MLS connection, team configuration, and branding. We handle the technical lift. 2 ### Go live on your site MLS Genie™ installs on your WordPress site. No new domain, no new platform — it runs inside the site your clients already know. 3 ### Grow with your account manager Your named account manager is in your team directory — reachable by DM, email, or phone. Not a ticket queue. A real person. Pricing ## One platform. Four plans. Flat pricing. Whether you're a solo agent or running a full team, there's a plan built for your scale. Every plan includes a dedicated account manager. MLS Genie™ runs on your existing WordPress site — optional one-time setup is available if you need one built. Starter IDX website $195/mo Turns your WordPress site into a real estate website that imports your MLS feed and ranks for local searches. A website, not a CRM — no pipeline, no lead follow-up. MLS sync every 15 minutes GeoGenie™ — fixes misplaced listings Area Mapper — clean city & area names Auto-built area pages Listing SEO + instant indexing Starter Kits — one-click install [See everything in Starter →](https://mlsgenie.com/starter/) [Get started](https://mlsgenie.com/#contact) Agent Starting at $495/mo For the independent agent who wants a full professional platform — everything in Starter plus the CRM and lead capture. All 6 Starter features GenieCRM™ — leads, pipeline, tasks, calendar sync Lead capture from your listing pages Drip campaigns & client alerts GenieCMA™ pre-listing tool GeniePortal™ — client dashboards [See everything in Agent →](https://mlsgenie.com/agent/) [Get started](https://mlsgenie.com/#contact) Most popular Agent Pro Starting at $795/mo The complete solo-agent stack, with all five add-ons included — $135/mo less than adding all five to Agent. All 12 Agent features All 5 add-ons included — Agent plus these five is $930/mo Genie Chat — AI website chat Property Intelligence™ — AVM & comps Reputation & Social Manager GenieLayers™ map overlays [See everything in Agent Pro →](https://mlsgenie.com/agent-pro/) [Get started](https://mlsgenie.com/#contact) Team Starting at $1,695/mo For growing teams — everything in Agent Pro plus collaboration, commission management, and two-way texting. Flat pricing with 15 agents included. All 18 Agent Pro features 15 agents included, then $99/mo each Team Chat + @mentions Team Directory & roles Commission waterfall manager Two-way SMS with leads [See everything in Team →](https://mlsgenie.com/team/) [Get started](https://mlsgenie.com/#contact) Brokerages Independent brokerages and franchise offices get a white-label custom build — a separate product, scoped and quoted to your operation. [Contact us →](#contact) #### Platform add-ons All five are included in Agent Pro and Team. On Agent, add or remove any of them at any time. Genie Chat 24/7 AI chat on your public site — answers questions & captures leads automatically. $69/mo on Agent Property Intelligence™ AVM, ownership history, tax data, comps & hazard risk on every listing — agent-side research inside GenieCRM™. $99/mo on Agent Reputation Manager Google & Facebook reviews with native replies, AI drafts & Auto-Responder; other review sites connected during onboarding. $69/mo on Agent Social Manager Social media scheduling and publishing under your brand. $49/mo on Agent GenieLayers™ Neighborhood boundaries, school districts, pollen, air quality & parcel overlays. $149/mo on Agent · boundary packs from $49 #### Sold on its own Priced independently and never bundled into a tier, at any level. GenieProspect™ Automated seller prospecting — eleven scans from expired & cancelled, pre-foreclosure, probate, FSBO, vacant absentee, tax & lien, tired landlords, absentee, long-term, high equity, free & clear scans create leads automatically. Real skip-tracing built in appends owner cell phone & email in one click (~76% right-party contact, DNC-scrubbed). $199/mo · never included in a tier #### Capacity Not features — these apply only when you need more than your plan already covers. Additional Office Location Brokerages and teams with more than one office. Each additional location gets the full platform for that office — its own reviews and listings sync, social profiles, agents and CRM access — under one account. $199/mo per additional office Additional MLS Board (AOR) Every plan includes one MLS connection — we build and maintain your feed; board data-access fees, where charged, pass through at cost (CRMLS: covered by us). Teams covering multiple AORs add each additional board as a separate connection. $49/mo per additional AOR Additional Social Accounts Social Manager includes one brand account. Agents who want their own social profiles connected can each be added individually. $29/mo per agent account Book a demo Let us walk you through which add-ons are right for your business [Talk to us →](#contact) MLS Genie™ Managed ### Done-for-you SEO, content & marketing Prefer to hand it off? Our team runs your search and AI-answer-engine optimization, market-report content, social, and lead campaigns on top of the platform — so you focus on closing while we grow your presence. Stacks on any plan as a custom monthly retainer. SEO & AEO/GEO optimization Market-report & blog content Social & review campaigns Dedicated strategist Custom retainer Quoted to scope [Talk to us →](#contact) Exclusive Territory ## One market. One subscriber. You. Hire us for SEO & marketing through MLS Genie™ Managed and lock your ZIP codes — exclusively. While your service contract is active, our team will not run SEO or marketing for any competing agent in your ZIPs. Priced per ZIP by market density, written into your contract. Contractual lock — not just a policy We won't run SEO or marketing for a competitor in your ZIP Territory renews with your service contract We notify you if a neighbor requests your area Learn about Exclusive Territory Sample territory availability Crestline, CA Claimed Lake Arrowhead, CA Claimed Big Bear Lake, CA Claimed Big Bear City, CA Claimed Running Springs, CA Claimed Cedar Glen, CA Claimed Twin Peaks, CA Claimed Sugarloaf, CA Claimed Moonridge, CA Claimed Arrowbear Lake, CA Claimed Green Valley Lake, CA Claimed Wrightwood, CA Available Fawnskin, CA Claimed Rimforest, CA Claimed Blue Jay, CA Claimed Skyforest, CA Claimed Los Angeles, CA Available San Diego, CA Available Orange County, CA Available Riverside, CA Available San Bernardino, CA Available Temecula, CA Available Murrieta, CA Available Palm Springs, CA Available Palm Desert, CA Available Rancho Cucamonga, CA Available Ontario, CA Available Fontana, CA Available Victorville, CA Available Santa Clarita, CA Available Pasadena, CA Available Long Beach, CA Available Anaheim, CA Available Irvine, CA Available Ventura, CA Available Santa Barbara, CA Available > “My team recently switched from CINC Pro to MLS Genie and I absolutely love it! MLS Genie is so much easier to use and less confusing! I feel like a lot of CRMs I've used in the past have been bloated with unnecessary options or redundancies and i just feel so much more streamlined in my day to day. I just barely started using the marketing tools and so far they are super easy to set up and keeps me from overthinking my marketing. Feature requests are responded to quickly; whether they can add the feature I want immediately or not, they get back to me really quickly. Super happy with the platform and the customer service!” Destiney Roxburgh Local Lake Arrowhead REALTOR® at KW Lake Arrowhead · Team Rahill Real Estate