--- source_url: "https://logto.io/framer/compare/stytch" title: "Stytch Alternative: Unify B2C and B2B Auth with Logto" mirrored_at: 2026-08-13T03:34:32.921Z host: logto.io cited_in_42a: true mirror_canonical: "https://index.42a.ai/logto.io/framer/compare/stytch" --- > **Original source:** https://logto.io/framer/compare/stytch ## Stytch alternative: One auth platform for both B2C and B2B Looking for a Stytch alternative? Logto runs consumer and B2B auth in the same project, so you can add organizations and enterprise SSO **without migrating your auth stack midway**. ## Why teams look for Stytch alternatives Stytch built its reputation on clean APIs and a strong passwordless feature set. But passwordless is table stakes now: passkeys, one-time codes, and magic links all ship with Logto too. The real friction sits elsewhere: in how the product is split, how enterprise features are priced, and who has owned the roadmap since late 2025. Motivation What it looks like in practice The B2C/B2B split Stytch makes you pick a Consumer or B2B data model when you create a project. Each has its own APIs and SDKs, and the two can't be combined. If you start B2C and add team features later, Stytch's own guide describes the move as a formal migration: remap every user to a member and exchange active sessions along the way. Per-connection enterprise fees The pay-as-you-go plan includes 5 SSO or SCIM connections, then charges $125 per connection per month. Onboard 50 enterprise customers that each need SSO and SCIM, and connection fees alone reach $11,875 a month. MAU, M2M tokens, and connections are all metered separately, which makes cost forecasting harder as you grow. The Twilio acquisition Twilio acquired Stytch in November 2025, and the product now runs as Stytch by Twilio with a stated focus on AI agent identity and Twilio's communication channels. The service keeps operating, but its roadmap is set inside a much larger company. For teams making a multi-year identity bet, analysts have already drawn the parallel to Auth0 after the Okta acquisition. Cloud-only, closed source Stytch does not offer a self-hosted option, and there is no open-source version of the platform. For products with data sovereignty requirements, or software that ships to customer infrastructure, that is a hard blocker rather than an inconvenience. Gaps as you move upmarket Stytch's RBAC is organization-scoped, with no attribute-based policies. Built-in B2B MFA accepts only SMS and authenticator app TOTP as second factors, so passkeys can't serve as a step-up method, and adaptive MFA depends on the paid device fingerprinting product. None of these block you on day one, but teams report more glue code as enterprise requirements stack up. ## How is Logto different from Stytch? ### One project for B2C and B2B Logto uses a single identity model. Start with email, social, or passwordless sign-in for consumers, then enable organizations when your first enterprise deal lands. Same project, same APIs, same SDKs. Users keep their personal accounts and can join any number of organizations, with roles and permissions handled natively at both the user and organization level. ### A managed cloud with a built-in exit strategy Logto Cloud is a fully managed service, and it runs the same open-source codebase you can inspect on GitHub (13k+ stars, MPL-2.0). Strict OAuth 2.1, OIDC, and SAML compliance keeps your integration portable. If your requirements ever change, you can self-host the exact same platform. ### Enterprise features without the fee cliff Enterprise SSO on Logto is a modular add-on at $48 per connection, not $125. MFA, organizations, and advanced security are flat monthly add-ons on top of token-based billing: one usage meter instead of three. And the free plan covers 50K MAU, five times what Stytch includes. ## Is Logto the right Stytch alternative for you? We believe in honest positioning. Logto isn't the perfect fit for every Stytch customer. ### When you should switch to Logto - **Your product blurs the B2C/B2B line.** You want personal accounts and multi-tenant organizations in one system, without picking a data model on day one or migrating between two products later. - **You are onboarding enterprise customers at volume.** Enterprise SSO at $48 per connection instead of $125 changes the margin math on every mid-market deal. - **You need self-hosting or data residency.** Logto Cloud runs in the EU, US, Australia, and Japan. Private Cloud gives you a dedicated instance in the region of your choice, and self-hosting is always on the table. - **You want one predictable bill.** Token-based billing with flat add-ons replaces Stytch's parallel meters for MAU, connections, and M2M tokens. ### When Stytch might be a better fit - **You are betting on the Twilio ecosystem.** If your product already leans on Twilio for SMS, voice, or email, Stytch by Twilio will likely integrate with those channels more deeply over time. - **You need built-in fraud and bot detection.** Stytch's device fingerprinting is a genuine strength, with bot detection and account-takeover protection wired into the auth flow. Logto covers CAPTCHA and identifier lockout, but fingerprint-based fraud scoring is not part of the product. ## Stytch vs. Logto: Head-to-head comparison Logto Stytch Key differences B2C and B2B architectureHow consumer and multi-tenant auth fit together One projectorganizations are a built-in feature Separate Consumer and B2B products, APIs, and SDKs Enterprise SSO pricingThe cost of each enterprise identity provider connection $48 per connection, modular add-on 5 included, then $125 per connection monthly Pricing modelHow the plans are billed Token-basedfree up to 50K MAU Pay as you goMAU, connections, and M2M metered separately AuthorizationRoles and permissions beyond sign-in RBAC at user and organization levelcustom token claims Organization-scoped RBAC on the B2B product Open sourceThe source code is publicly available and auditable Open-source core13k+ GitHub stars Closed source, proprietary SaaS Deployment optionsWhere the auth service can run Cloud, private cloud, or self-hosted Cloud only Vendor independenceWho sets the product direction Independent company Part of Twilio since November 2025 Based on publicly available information as of July 2026. Please verify with the respective vendor for the latest details. ## Migrating from Stytch Stytch leans passwordless, and that works in your favor during a migration. Users who sign in with one-time codes, magic links, or social accounts have no credentials to move: import their profiles through the Management API and they keep signing in the same way. For password users, Logto imports hashes directly in Bcrypt, Argon2, MD5, SHA1, SHA256, and PBKDF2, plus a legacy option for any other format Node.js supports, so switching **doesn't force a mass password reset**. Because Logto follows standard OIDC, your application code moves to thin, standards-based SDKs rather than another proprietary integration. [Read the user migration guide →](https://docs.logto.io/user-management/user-migration) Every migration is a little different. If the guide doesn't cover your case, [talk to us](https://logto.io/contact?src=compare.stytch.migration) and tell us what you need. ## Frequently asked questions What is the best Stytch alternative? It depends on what pushed you to look. If the B2C/B2B split, per-connection SSO fees, or the Twilio acquisition are the concern, Logto gives you one platform for both models with modular pricing and the option to self-host. If you mainly need enterprise SSO glue for an existing app, WorkOS is worth a look. Auth0 remains the incumbent with the largest integration catalog. How does Logto pricing compare to Stytch at scale? Stytch's free tier covers 10K MAU; Logto's covers 50K. Beyond that, Stytch bills MAU, M2M tokens, and SSO or SCIM connections separately, with connections at $125 each per month after the first five. Logto bills by tokens issued, with enterprise SSO at $48 per connection. For a B2B app with dozens of enterprise customers, the connection fees usually dominate the difference. Does Logto support passwordless sign-in like Stytch? Yes. Logto supports passkeys (WebAuthn) as both a first factor and an MFA method, one-time codes over email and SMS, and magic links, alongside social and enterprise SSO. Switching away from Stytch does not mean giving up passwordless. Can I start with consumer auth and add B2B later on Logto? Yes. Logto uses one identity model for both. Enable organizations on your existing project when you need multi-tenancy, and your users keep their accounts while joining organizations with organization-scoped roles and permissions. No SDK swap or user migration required. Is Logto open-source? Yes. Logto Cloud is a fully managed service, and it runs the same MPL-2.0 open-source codebase (13k+ GitHub stars). Start on the cloud and self-host later if your requirements change, or the other way around. What does the Twilio acquisition mean for Stytch customers? Twilio's acquisition of Stytch closed in November 2025, and the product now runs as Stytch by Twilio with a stated focus on AI agent identity and Twilio's communication channels. Stytch said there were no immediate changes to contracts or pricing at the time. The long-term direction is an open question, which is why some teams now weigh vendor independence in their evaluation. Stytch is a trademark of its respective owner. Feature comparisons are based on publicly available information as of July 2026. Please verify with the respective vendor for the latest details.